Why ETHIC Models?

Our purpose at ETHIC Models is to help businesses make more sustainable choices and bring awareness to the impacts of the fashion and beauty industries. 

As consumers and businesses alike become more informed, brands are turning toward eco-friendly, fair trade and animal-cruelty free practices, but models and marketing productions are often overlooked as part of the supply chain. We’re here to bridge that gap.

We provide value-aligned models to brands that are contributing to a positive change.

Our business is also carbon-negative. Through the CarbonCover 365 program we remove more carbon from the atmosphere than we put in – including our model’s travel and work emissions. Our workplace uses green energy when possible and we offset when we can’t, we don’t use paper unless absolutely necessary, and all of our team members have made lifestyle choices that significantly reduce their environmental impacts. This means when you choose to use ETHIC Models, you’re helping the planet.

Our Values

We love working with clients who share our values and are doing good! Together, we can create a better future and a world where all of Earth’s inhabitants are treated with kindness.

The clients we take on board fall into one or more of the following categories:

  • Sustainable
  • Environmentally friendly
  • Fair trade
  • Vegan 
  • Cruelty-free
  • Socially responsible
  • Actively moving towards a more ethical business model. What does this mean? Your business may not yet be completely sustainable, but if you’re making obvious and concerted efforts to head in the right direction, then we would love to work with you!

ETHIC Models is made up of an intimate team that is able to work closely with clients. Attentive to your needs, we customise our services to fit your requirements and exceed expectations. We are dedicated to building meaningful and lasting relationships, and pride ourselves on clear communication, attention to detail and a personal approach.

Our Models

In addition to being professional and well developed, our models are consciously making efforts to live as sustainably as they can.

Why vegan and plant-based models? As we only offer our services to clients that are striving to do better, this is the easiest way for us to confirm we are representing and being represented by models who are deliberately taking steps to minimise their personal impact on the environment, and actively care about how their lifestyle, work and consumer choices impact others. 

You’ll always know that who we represent, can represent you.

Beauty is diverse. At ETHIC Models we will always focus on being inclusive while maintaining a high standard of talent. Our intention is to provide a safe space where integrity and individuality are celebrated. We provide personalised and dedicated attention to each of our models, ensuring they have the support they need to develop and grow. 

You can view our models here

If you’d like to become an ETHIC model, please apply here.

If you’d like to book a model or have any enquiries, please use our contact form here or email us at hi@ethicmodels.com.au.

Our Services

We currently represent models in Melbourne/Naarm. 

Traditional Owners of Land

ETHIC Models acknowledges the Traditional Owners and custodians of the land on which we operate. In particular, we acknowledge the Bunurong and Yugambeh peoples, and we pay our respects to their Elders past, present, and emerging. 

We acknowledge that this land was colonised without the consent of the original inhabitants, and sovereignty has never been ceded.